Briefing Note #14: Selling more, selling better: A microinsurance sales force development study

Adequate recruitment, training, incentives, and monitoring of a sales force are indispensable for selling microinsurance effectively. Briefing Note #14 summarizes lessons to improve performance throughout these four areas.

Content also available in: español français

Additional details

Author(s)

  • Serena Guarnaschelli (Dalberg Global Development Advisors), Gill Cassar (Dalberg Global Development Advisors) and Aparna Dalal (the ILO's Microinsurance Innovation Facility)