The toolkit was produced as part of a three-year global project titled “Integrated Programme on Fair Recruitment” (FAIR), with the support of the Swiss Agency for Development and Cooperation, with the aim of reducing abusive practices and violations of human and labour rights during the recruitment process. The FAIR project engages with the media globally and locally to improve media coverage of issues related to labour migration and to enhance access to reliable information and awareness on fair recruitment and promote a more balanced narrative on labour migration.