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Managing inclusive insurance distribution
Distribution is a particularly important question for those looking to deliver insurance to new markets. With low margins, insurers need to find low-cost channels that can reach clients in large numbers. These challenges mean that insurers need to think differently about inclusive insurance distribution. This training will help equip insurers with a good understanding of the wide range of distribution possibilities, and provide them with tools and knowledge needed to establish and manage a distribution strategy.
List a range of options available to access emerging markets and understand their strengths and weaknesses in order to select suitable channels to work with
Process practical tips on how to maximize the role of the distribution partner throughout the value chain
Practice developing a value proposition for the distribution partner that takes into account needs and expectations
Develop a partnership agreement that aligns interests and practice tools to manage the distribution partnership
Practice designing sales force training, incentives and monitoring
Develop a distribution plan for a current inclusive insurance product
Target audience
This course has been designed for insurers and intermediaries (brokers), departments within the organization that deal with inclusive insurance, mass insurance and affinity, commercial departments and inclusive insurance sales teams. Operational and mid-level management staff may join too.
Methodology
To provide practical knowledge of distribution channels, the participative sessions will utilize a combination of case study analyses, group activities, discussions and role-play.