Pacific business awareness trainers' guide: Generate your business idea

The Business Awareness Trainer’s Guide has been developed by the International Labour Office (ILO) to supplement the Start Your Business (SYB) program in Pacific Island Countries. The programme is designed to enable people, including young men and women, to draw up a simple business plan for an enterprise they wish to start.

The Start and Improve Your Business (SIYB) is a long-standing training programme of the International Labour Organization (ILO) that aims to create more and better employment in developing economies by providing business training to individuals so they can start a business or improve an existing one.

SIYB is designed with the specific purpose of being simple and easy to use by people who have not had prior exposure to business training. The underlying principle is that the process of setting up a sustainable business can be broken down into basic steps. The SIYB comprehensive system of training packages and support materials are aimed at guiding small entrepreneurs through those steps.

The SIYB methodology has been used by institutions and trainers in more than 80 countries over two decades. Along the way, its contents have been modified and adapted to fit the needs and characteristics of several geographic contexts.

In the Pacific, SIYB materials are adapted to the context of small island countries in the Pacific as a result of a series of SIYB training conducted in Kiribati, Papua New Guinea, Samoa, Solomon Islands and Vanuatu from April to June 2009, as part of the certification process for local SIYB trainers. SIYB can contribute to enterprise development and spur employment creation, being one of the priority areas of Decent Work Country Programmes (DWCP) of Pacific island countries.

As a result of the material adaptation, a set of SIYB manuals, including this manual has been produced to meet the needs of micro and small entrepreneurs, including young women and men, in the Pacific region. It is in many respects, new and unique compared to other SIYB adaptations.