A web developer sets to support SMEs with newly attained digital skills

As part of the UN joint programme, an ILO-sponsored e-commerce web development training empowers its participants and small business owners looking to expand their reach and market.

Feature | Tangerang, Banten, Indonesia | 08 October 2021
Roemahweb.com founder Nur Hamim was forced to quit his job as a clerk at a security services company when he fell ill. Yet, he did not lose hope and began to seek new ways to survive and earn a living.

Nur Hamim
Armed with a strong interest in the information technology field, Hamim made his foray into the fledgling digital sector which he deemed as having a huge potential. Studying through online tutorials, Hamim taught himself web development skills.

“However, I still felt that I lacked the skills although I have learned from and watched a lot of tutorials,” the 30 year-old said.

This training gave me a chance to realize my dream and start my web development business."

Nur Hamim, Founder of Roemahweb.com
It was then when he found out about the digital skills training held by the ILO and Clevio, a digital training provider, in August-September 2021. Having his heart set to improve his skills, Hamim joined the training, that focused on e-commerce web develoment using Wordpress platform.

“This training gave me a chance to realize my dream and start my web development business,” said Hamim, who lives in Tangerang, Banten. He was one of the participants representing vulnerable groups from several regions in Indonesia who learned to build an online web store in this five-day training programme.

The Web Development: Wordpress for e-Commerce training is part of the Employment and Livelihood project, a joint United Nations (UN) project in Indonesia. Funded by UN COVID-19 Response and Recovery Multi-Partner Trust Fund (UN MPTF), the ILO is one of the four UN agencies involved.

“These digital skills trainings are expected to assist the public particularly those coming from vulnerable groups to be able to immediately back on their feet again and be part of the blooming digital economy sector in Indonesia after the COVID-19 pandemic,” said Navitri Putri Guillaume, ILO’s project officer for the Employment and Livelihood project.

These digital skills trainings are expected to assist the public particularly those coming from vulnerable groups to be able to immediately back on their feet again and be part of the blooming digital economy sector in Indonesia after the COVID-19 pandemic."

Navitri Putri Guillaume, ILO’s project officer for the Employment and Livelihood project
The beginner-level web developer training taught the participants with basic knowledge and steps to build a web, including installing Wordpress, utilising plugins to support the web, and adding features for online businesses. Participants also learned about basic search engine optimisation, or SEO, to boost their websites’ ranks on online search.

At the end of the training, the participants including Hamim were assigned in a traineeship programme to implement their new knowledge and skills. For one month, Hamim handled a web development project for a real client, Bali-based F&B business Warung Sasti. He did not miss the opportunity.

Hamim diligently went through the steps in serving the client. He learned to build relationship with his client that allows him to understand their needs in building the website to showcase and sell their products.

During the traineeship, he successfully directed the owner of Warung Sasti to provide contents such as beautiful pictures for the website. With his client, he reviewed and compared websites belonging to business competitors and others to find inspirations and determine essential features that will be used in the website.

Building a promising business

Nur Hamim is building his web business
His work paid off. The client is satisfied with the website that immediately becomes part of Hamim’s growing portfolio.

“After the traineeship, I’ve continued to work in several paid projects such as installing additional menu on the website and creating video and company profile for Warung Sasti,” said Hamim, beaming with pride.

The portal was inaugurated to help small and medium enterprises (SMEs) build their website at affordable price."

Nur Hamim
In addition to gaining new skills, the experience that he attained during the traineeship helped build Hamim’s confidence. Not long after in August 2021, he launched his own web development company, roemahweb.com.

“The portal was inaugurated to help small and medium enterprises (SMEs) build their website at affordable price,” said Hamim. He has high hope that roemahweb.com will help SMEs improve and expand by showcasing their products or information about their businesses online.

The adverse impact of the COVID-19 pandemic has forced people to work harder to make ends meet. Thus, according to Hamim, it is compulsory now more than ever for business players to continue innovating, including by adopting new technology.

“The digital technology helps provide job opportunities and enables us to expand to new market beyond borders, even as our movement is limited,” he said.

The digital technology helps provide job opportunities and enables us to expand to new market beyond borders, even as our movement is limited."

Nur Hamim
Hamim’s success in netting his first client, a building demolition contractor, is a source of inspiration for his fellow participants of the web development training programme. He is also optimistic in facing challenges by continuously expanding his skills and knowledge. “We must strive to stay curious and thirsty for new knowledge,” he added.

He now plans to enroll in advanced trainings focusing in digital marketing to improve the marketing of his business and strengthen his communications skills as he looks to reach a more wider market.