GET ahead for women in enterprise. Training package and resource kit

Aims to assist ILO partner organizations in promoting enterprise development among women in poverty who want to start or are already engaged in small-scale business. Contains training modules and exercises on entrepreneurship, the business environment, including marketing, production, services, finance, and support. Explains essential business and financial terms. Appends a Marketing Mix Board Game for the exploration of ideas and to increase participants' knowledge.

This training package promotes enterprise development among women in poverty who want to start or are already engaged in small-scale business. It differs from conventional training materials in that it highlights entrepreneurial skills from a gender perspective, whether applied to starting or improving an individual, family or group business. It addresses the practical and strategic needs of low-income women in enterprise by strengthening their basic business and people management skills. It shows women how to develop their personal entrepreneurial traits and obtain support through groups, networks and institutions dealing with enterprise development. Designed as a structured set of modules with practical learning-by-doing exercises, it highlights business development and gender relations. It brings together sources and ideas for exercises that have proven effective and appropriate for both low-income women with little formal education and for top managers in public and the private sector.