This best-selling introduction to the role of enterprises in the environment highlights opportunities for and threats to sustainable development. It encourages managers and policy-makers to take account of the needs of our threatened planet and dwindling natural resources and to redefine the commercial interests involved. This completely revised and updated edition covers such current issues as measurement of environmental performance, quality aspects and environmental management systems (EMS). Essential reading for business managers and those responsible for redirecting business activities. A video, The Green Challenge, illustrating points in the book is also available.