|Document ID (ISN)||111984|
|ISSN - Serial title
||0001-4575 - Accident Analysis and Prevention
|Convention or series no.
||Shams M., Shojaeizadeh D., Majdzadeh R., Rashidian A., Montazeri A.
||Taxi drivers' view on risky driving behavior in Tehran: A qualitative survey using a social marketing approach
||May 2011, Vol.43, No.3, p.646-651. 28 ref.
||In this qualitative study, four focus groups involving 42 taxi drivers in Tehran, Iran, were used to explore their views on the driving situation and the determinants of risky driving behaviour, as well as to gather their ideas for developing a social marketing programme to reduce risky driving behaviour. Findings are discussed.
||Iran, Islamic Republic of; drivers; taxis; safety consciousness; human behaviour
||subjective assessment; survey; social aspects
||D - Periodical articles
||Transport and communications
Psychology and sociology
|Broad subject area(s)
||Mechanical hazards, transport