The COVID-19 pandemic failed to dampen the success of the ILO-supported entrepreneurship training programme and third annual Cambodia Entrepreneurship Day which were conducted online for the first time.
Held on 21 September 2020, CED2020 was well-attended by young Cambodians from around the country. Participants came from a wide variety of backgrounds including those who are in-school and out-of-school, students from Technical and Vocational Education and Training (TVET) schools, students with disabilities as well as young entrepreneurs. Out of these, 54 per cent were female while 73 per cent were between 16-20 years old.
In the lead up to CED2020, the young people had participated in an online exercise called “Our journey to become entrepreneurs”, in which they worked in small groups of 4-6 people to complete preparatory individual tasks, online peer-learning activities and to develop business ideas.
CED2020 was marked by an online broadcast, live-streamed nationally, during which participants received advice from senior officials, and heard presentations by successful youth entrepreneurs. At the end of the event they had the opportunity to vote online for the best business ideas from those submitted by participating youth groups.
"This is a new experience for us. We did everything online, joined an entrepreneurship session, held group discussions and developed business ideas together. It was quite challenging at the beginning, but our team managed to solve things properly. In addition, we have gained a better understanding of entrepreneurship knowledge and market research," said Ty Sao Da, a youth participant of CED2020.
This is a new experience for us. We did everything online, joined an entrepreneurship session, held group discussions and developed business ideas together. It was quite challenging at the beginning, but our team managed to solve things properly. In addition, we have gained a better understanding of entrepreneurship knowledge and market research".Ty Sao Da, a youth participant of CED2020
More than 70 per cent of the participants this year indicated that CED2020 made them much more interested in starting their own businesses. They liked the approach of building business plans as a team, after learning key business principles such as 5Ps (Product, Place, Price, Promotion and People) of marketing and SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis.
The ILO will continue to work with MoEYS, Khmer Enterprise and other social partners to keep promoting entrepreneurship and further develop the business skills of Cambodian youth.
For more information, please contactCharles Bodwell
Enterprises Development Specialist
ILO DWT for East and South-East Asia and the Pacific