Microinsurance Business Strategies for East African Markets

Cenfri in collaboration with the ILO's Microinsurance Innovation Facility and the African Insurance Organization hosted an innovative training program aiming to provide participants with the tools and resources to form the foundation for a business strategy to roll out or improve their organization’s microinsurance activities.

News | 23 April 2013

Microinsurance Business Strategies for East African Markets

23 - 26 April 2013; Nairobi, Kenya

Cenfri (Centre for Financial Regulation and Inclusion) in collaboration with the ILO's Microinsurance Innovation Facility and the African Insurance Organization hosted an innovative training program aiming to provide participants with the tools and resources to form the foundation for a business strategy to roll out or improve their organization’s microinsurance activities.

From 2008 to 2011 the number of lives covered in Africa by microinsurance products grew by 200% from 14.7 million lives and properties covered to 44.4 million. The magnitude of that growth incites two key questions:

How did it grow and what's next for the microinsurance industry?

What tools and resources are available to help me shape my business strategy to take advantage of the growing microinsurance market in Africa?

S Expert interviews with pioneers in microinsurance and interactive fishbowl sessions with country experts were high on the agenda to discuss the implications of usage and access trends in microinsurance.

The training program focused on:

International trends in microinsurance development;

Exploring usage and needs trends in East Africa;

Innovative microinsurance business models;

Case studies from leading successes and failures in health and agricultural microinsurance models;

Assessing market opportunities and understanding client behaviour and needs;

Microinsurance business in a real-life setting;

Trends and standards in microinsurance regulation and their implications for business;

Understanding the concept of client value for a microinsurance client.

Further information

Resource guide on microfinance

Social Finance Program

Microinsurance Innovation Facility