The Start Your Business programme includes everything needed to develop a small business. The Handbook, Workbook and Business Plan provided in this set offer invaluable advice, exercises and activities to help entrepreneurs work out the feasibilty of a new business idea as well as introduce important skills and information needed to get started.
The Handbook outlines nine vital steps that must be taken before starting on a new business venture. It focuses on relevant ideas such as assessing markets and developing marketing plans, costing products and services, financial planning and estimating start-up capital. It also covers the particular field work required in researching a new business such as talking to business owners, potential customers, as well as bankers and government officials.
Meanwhile, the Workbook presents business activities and «test yourself» exercises to help put into practice what is discussed in the Handbook. Both books present information concisely and clearly - with complex business terms kept to a minimum - on how to plan for a new business.
In addition, the set includes a Business Plan booklet which contains all the forms necessary to present information about a new business proposal to a bank or lending institution.
Key Features
- Offers practical advice, exercises and “test yourself” activities for anyone thinking of starting a business
- Outlines nine essential steps for formulating the feasibility of a new business venture
- Covers vital concepts for assessing the potential of a business idea such as markets, costing, financial planning and start-up capital
- Provides forms to present new business proposal to bank or lending institution
- Encourages confidence in new entrepreneurs
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