HIV/AIDS Behaviour Change Communication – A toolkit for the workplace
To address the objective of reducing HIV/AIDS risk behaviours among workers, the ILO has collaborated closely with Family Health International to build upon FHI’s expertise and experience to develop a Toolkit on behaviour change communication adapted to the dynamics of the workplace. Behaviour change communication (BCC) is an interactive process that helps to understand the target population, develop a focused strategy, and produce tailored messages, which are delivered using a variety of communication channels to promote positive behaviour. The Toolkit provides a step-by-step approach, emphasizing prevention through education, gender awareness and practical support for behaviour change. Its intended users are government authorities, employers’ and workers’ and their organizations, businesses, ILO/AIDS National Project Coordinators, national BCC consultants and collaborating NGOs.
Tags: social dialogue, workers education, ILO codes of practice, education, training, teaching and training material, training of trainers, capacity building, public private partnerships, corporate responsibility, private sector, public sector, discrimination, nongovernmental organizations, gender, HIV/AIDS, occupational safety and health